Making a Radio Advert

Learners will research tourist attractions on the Clyde waterfront and create radio adverts to promote them. This will involve creating an advertising spiel and producing a jingle which will be presented to their peers and other staff.

Broad Outcomes of learning

  • Subject knowledge of use of language gained and enhanced
  • Enterprising skills improved by developing creativity, confidence, increasing motivation to learning; taking responsibility and making decisions; consideration of others through group work and discussion; raising achievement and fostering ambition
  • Employability skills used: communication, planning, organisation, time management, researching, co-operating, contributing, presenting, marketing and selling
  • Learners take responsibility for their learning through making decisions about content and wording of advertising spiels, appropriate and catchy music for jingles
  • Learners have developed 4 capacities of CfE

Relevance to curriculum

  • Supports CfE Languages
  • Relevance of how curriculum topic on is relevant to work and life and how this subject knowledge is put into practice in a real situation

Download this lesson/project idea
Tourism and Leisure support materials
  • Tourism & leisure support materials
  • Get ADOBE Reader